Digital Business Models in Medium­Sized Family Businesses

Obstacles to the Estab­lishment and How They Are Defeated

Ove Friedrichsen, Michael Heins
JournalIndustrie 4.0 Management
Issue Volume 39, 2023, Edition 6, Pages 12-16
Open Accesshttps://doi.org/10.30844/IM_23-6_12-16
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Abstract

Digital transformation is a crucial factor for the competitiveness of companies. This article explores obstacles and their interrelationships in establishing digital business models in medium-sized family businesses as well as initial approaches to overcoming these obstacles.

Keywords

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Bibliography

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[4] Becker, W.; Ulrich, P.; Stradtmann, M.: Geschäftsmodellinnovationen als Wettbewerbsvorteil mittelständischer Unternehmen. Wiesbaden 2018.
[5] Schallmo, D. u. a.: Digitalisierung. Fallstudien, Tools und Erkenntnisse für das digitale Zeitalter. Wiesbaden 2023.
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[8] Meyer, L.: Digitale Strategien im Mittelstand. Ökosysteme, neue Geschäftsmodelle und digitale Plattformen. 2019. URL: www2.deloitte.com/de/de/pages/mittelstand/contents/digitale-strategien-mittelstand-oekosysteme-plattformen.html, Abrufdatum: 18.05.2023.
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[12] Damian, J.; Enke, C.; Wagner, A.: Ganzheitliches Veränderungsmanagement im digitalen Wandel. Berlin 2019.
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