New types of value creation characterized by extensive data use and cross-company data sharing are becoming increasingly important for companies. However, many barriers slow down the path towards data-based value creation, especially for SMEs. Companies often lack specific ideas for data usage or digitalization and data competencies. As a result, there is often untapped value creation potential in companies. By describing a real laboratory setting with real experiments, this article demonstrates support options for companies to identify their own "data treasure" and to lift it.
Industrie 4.0 Management | Volume 38 | 2022 | Edition 6 | Pages 37-41 | DOI
10.30844/IM_22-6_37-41
