Product-Service Value Bundles as an Emerging Prospect for Vendors of ERP Systems

JournalIndustrie Management
Issue Volume 24, 2008, Edition 5, Pages 69-73
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Abstract

Enterprises increasingly seek to differentiate from competitors by offering complete solutions in form of aligned goods and services. Effectively and efficiently offering such integrated solutions (also referred to as hybrid value bundles) requires an integration of production’s and service unit’s data and processes. Supporting the required data exchanges and providing novel functionality opens up new vistas for vendors of ERP systems.

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