Innovation: More than Research and Development

JournalIndustrie Management
Issue Volume 21, 2005, Edition 3, Pages 54-58
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Abstract

Today, innovations are perceived as the crucial factor for economic growth and employment. Companies investing heavily into research and development for technologically innovative products seem to have a competitive edge. This finding is empirically proved. However, further promising innovation strategies do exist. Based on a survey of 1450 companies of the manufacturing sector this article shows that also companies focussing on intelligent product service combinations or innovative techno-organisational processes outperform their competitors as regards employment growth.

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Potentials: Innovation