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service network

Strategic Marketing of Industrial Service Networks

Strategic Marketing of Industrial Service Networks

Jörg von Garrel, Daniel Reh
Processes of profound change are taking place in industrial manufacturing and the service sector, both nationally and internationally. If they are to be or remain competitive, enterprises must be able to adapt and evolve. These new demands are creating particular potentials for planning service providers to apply and offer their know-how as a service worldwide. Above all, the opportunity resulting from supplying services for the complete factory life cycle can be used to develop new customers and markets. Strategic marketing also enables a network of SME to carry out projects worldwide.
Industrie Management | Volume 24 | 2008 | Edition 2 | Pages 31-34
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  • I4S+
  • Industry 4.0
    • Automation
    • Digital Twin
    • Factory Planning
    • Industry 4.0
    • Internet of Things
    • Lean Production
    • Sustainability
    • Manufacturing Systems
    • Adaptability
  • Artificial Intelligence
  • Functions
    • Start-up Management
    • Maintenance
    • Logistics
    • Assembly
    • Product Development
    • Production Planning
    • Production Control
    • Process Management
    • Quality Management
    • Risk Management
    • Safety
  • Tools
    • Additive Manufacturing
    • Analytics
    • Augmented Reality
    • Blockchain
    • Modularization
    • Training
    • Robotics
    • Sensors
    • Simulation
    • Software
  • Management
    • Services
    • Dynamics
    • Energy Efficiency
    • Leadership
    • Business Models
    • Innovation
    • SME
    • Management
    • Product Piracy
    • Resource Efficiency
    • Strategy
    • Profitability
  • Journal
    • Current Issue
    • Editorial Calendar
    • Editorial Board
    • Order in Print
    • All E-Journals
    • Annual Table of Contents
    • List of Reviewers
  • Information
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