Both globalization and digitalization yield high potential for an efficient exchange and use of information on the one hand, but on the other hand also require new levels of data management and security. In order to be able to exploit the full return on innovation, original producers need to secure their knowledge and competitive advantage, not ignoring the rising risk of being imitated any longer. Nowadays it is not sufficient to simply reduce the length of innovation cycles. Instead, companies have to actively invest into anti-counterfeiting measures in order to secure their local and global competitive advantage. Requirements relating to the security and effectivity of technical anti-counterfeiting concepts, and the development of such a security measure, are the subject of this article.
