A lot of attention has been spent to the front-end of product innovation during the past decades. Different approaches to support the front-end were carried out from industry as well as in research. In parallel, the technological options in managing information and knowledge have been tremendously increased. This paper examines the question if - and how - the front-end of product-innovation can yet be supported by information technology: an overview on information objects in the early phases is given, standard software is evaluated and prototype - overcoming the shortcomings of existing software - presented.