site planning

Both rural and urban regions have their specific advantages for companies. In practice, the central question is, how the structure of areas can be distinguished and under which conditions companies should settle in the city, in the country or in intermediate regions. In a study, companies were surveyed about their location in the metropolitan area Hannover-Braunschweig-Göttingen-Wolfsburg.

Global companies need a valid decision basis. The choice of a specific location is still not a standard decision within companies, but a mostly data-driven and finally strategic decision on top management level. The challenge there is to combine all single aspects according costs, qualitative and quantitative chances and risks to a conclusive picture. The decision process of production site management is an important strategic task, where as its quality can be significantly improved by using dedicated instruments.