The expanded capabilities of smart connected products will not only deeply affect market strategies and industrial structures. A study by Prof. Michael E. Porter (Harvard Business School) and Jim Heppelmann, President and CEO, PTC, reveals that most all core manufacturing functions e.g. product development, production process, sales or service, will be redefined. In addition, completely new functions and jobs will emerge. These changes will not be easy and come with many uncertainties. But companies that successfully make the transformation will reap strong rewards down the road.
