Methods & Strategies to Fight Counterfeiting

Unternehmensübergreifende Ansätze gegen Produktpiraten versprechen Erfolge

JournalIndustrie Management
Issue Volume 24, 2008, Edition 6, Pages 28-30
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Abstract

Globalization of world trade leads to an increased scope and scale of product counterfeiting. More companies and industries are affected. Counterfeiters get more and more professional. German companies have to protect themselves better. Legal measures are not enough - comprehensive strategies that combine legal, management and technical measures are necessary to fight counterfeiting. The research project ProAuthent is focused on authentication and labelling technologies as one important step towards a integrated protection against counterfeiting.

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